Isabel

Isabel

Isabel

Firpo

Firpo

Firpo

Design Operations Manager

Design Operations Manager

Design Operations Manager

,

,

Doctolib

Doctolib

As a Design Operations leader, Isabel orchestrates processes and programs to support design teams in creating meaningful impact for real people. Throughout her current tenure at Doctolib, she has led efforts across Design, Research, and Content Operations for the larger Design Organization, and currently supports regular business rhythms such as budget cycles and portfolio planning. She serves as a partner to cross-functional peers as well as design leadership to help keep things running smoothly, whether it's business as usual, or helping teams move through periods of change. As a Design Operations leader, Isabel orchestrates processes and programs to support design teams in creating meaningful impact for real people. Throughout her current tenure at Doctolib, she has led efforts across Design, Research, and Content Operations for the larger Design Organization, and currently supports regular business rhythms such as budget cycles and portfolio planning. She serves as a partner to cross-functional peers as well as design leadership to help keep things running smoothly, whether it's business as usual, or helping teams move through periods of change.

Isabel

's

Ateliers Session

(

(

2026

2026

,

,

Barcelona

Barcelona

Barcelona

)

)

Workshop

Define and Communicate Design Impact Through Data

with

Isabel

Firpo

Many design teams want to measure their impact yet struggle to move beyond dashboards, vanity metrics or isolated UX KPIs. In this session, two practitioners - a DesignOps leader and a senior freelance product designer - share the framework they built while collaborating at Doctolib to help designers understand, define and communicate design impact through data. We'll break down the foundations of data literacy for design: core metric types, the difference between leading and lagging indicators, and how interactions across a product create measurable outcomes. Through hands-on exercises in small groups, participants will reflect on signals in their own organizations, identify gaps in design measurement, and brainstorm a realistic, team-ready data strategy to shape both design quality and organisational decision making.

Workshop

Define and Communicate Design Impact Through Data

with

Isabel

Firpo

Many design teams want to measure their impact yet struggle to move beyond dashboards, vanity metrics or isolated UX KPIs. In this session, two practitioners - a DesignOps leader and a senior freelance product designer - share the framework they built while collaborating at Doctolib to help designers understand, define and communicate design impact through data. We'll break down the foundations of data literacy for design: core metric types, the difference between leading and lagging indicators, and how interactions across a product create measurable outcomes. Through hands-on exercises in small groups, participants will reflect on signals in their own organizations, identify gaps in design measurement, and brainstorm a realistic, team-ready data strategy to shape both design quality and organisational decision making.

Workshop

Define and Communicate Design Impact Through Data

with

Isabel

Firpo

Many design teams want to measure their impact yet struggle to move beyond dashboards, vanity metrics or isolated UX KPIs. In this session, two practitioners - a DesignOps leader and a senior freelance product designer - share the framework they built while collaborating at Doctolib to help designers understand, define and communicate design impact through data. We'll break down the foundations of data literacy for design: core metric types, the difference between leading and lagging indicators, and how interactions across a product create measurable outcomes. Through hands-on exercises in small groups, participants will reflect on signals in their own organizations, identify gaps in design measurement, and brainstorm a realistic, team-ready data strategy to shape both design quality and organisational decision making.

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access to 2-Day event

Pre-Event Networking Night

All food and drinks

Access to download materials of all classes for 6 months

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Pay in Installments

Via Klarna

Buy Now, Pay Later

Via Klarna

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access for 2 Days

Networking event

Meals & Drinks

Access to materials

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

Bank Transfer

Installments and Financing with Klarna

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access to 2-Day event

Pre-Event Networking Night

All food and drinks

Access to download materials of all classes for 6 months

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Pay in Installments

Via Klarna

Buy Now, Pay Later

Via Klarna