Jenna

O'Shea

Director of Product Design

,

Hello Fresh

Jenna O’Shea is a Design Director at HelloFresh, driving quality in customer experience across multiple brands in 18 geographies and counting. She champions continuous improvement, insights-driving decision making and cross-functional collaboration, to ensure meaningful outcomes. Jenna brings diverse teams and commercial partners together early and often to drive results on shared goals. Guided by the belief that everyone is responsible for quality, she empowers teams to act with confidence and purpose, delivering meaningful experience changes to millions of customers.

Masterclass

Shifting Perceptions and Driving Business Impact

In many organizations, design is still viewed as a purely aesthetic or support function. This workshop reframes that narrative by showcasing the strategic value design brings when it’s fully integrated into an organization’s business goals. Through interactive discussions and hands-on activities, participants will learn how to identify common misconceptions about design, measure the tangible impact of design initiatives, and effectively communicate these outcomes to stakeholders.

Day 2

Morning

Barcelona

Masterclass

Shifting Perceptions and Driving Business Impact

In many organizations, design is still viewed as a purely aesthetic or support function. This workshop reframes that narrative by showcasing the strategic value design brings when it’s fully integrated into an organization’s business goals. Through interactive discussions and hands-on activities, participants will learn how to identify common misconceptions about design, measure the tangible impact of design initiatives, and effectively communicate these outcomes to stakeholders.

Day 2

Morning

Barcelona

Barcelona, Spain

May 5-6, 2025

60 Spots

Barcelona, Spain

May 5-6

60 Spots

Two days to level up
on Design Leadership

Join 70+ early design leaders in two days of training to gain knowledge and skills necessary to manage your team, influence the c-level and carry your vision through across your company.


Pre-register for 2026 and save €120 in your ticket

Two days to level up
on Design Leadership

Join 70+ early design leaders in two days of training to gain knowledge and skills necessary to manage your team, influence the c-level and carry your vision through across your company.


Pre-register for 2026 and save €120 in your ticket

How has attending Leadership Ateliers helped others?

  • Ateliers offered a unique blend of networking opportunities, hands-on workshops, and practical takeaways that are essential for any leader.

    Tommasso, UX Lead

  • The Leadership Atelier is a wonderful opportunity to combine "soft skill training for CX leaders" & finding interesting international peers.

    Kristina G, Senior UX Manager

  • If you’re looking for answers to those burning questions about leadership – this is where you’re most likely to find them!

    Elena, UX Lead

  • Amazing people, inspiring facilitators and a great location.

    Felix, Lead UX Designer

  • I'm returning home with so many ideas and tools, having met many other leaders and learnt a lot from these discussions. Thank you so much!

    Stefanie, Lead Designer

  • The format we were all looking for so desperately

    Christian, UX Manager

  • I came away from the event with many new insights and strategies, and a profound sense of connection, knowing I've made friends with some truly inspiring and caring people.

    Matt, Senior Designer

How has attending Leadership Ateliers helped others?

  • Ateliers offered a unique blend of networking opportunities, hands-on workshops, and practical takeaways that are essential for any leader.

    Tommasso, UX Lead

  • The Leadership Atelier is a wonderful opportunity to combine "soft skill training for CX leaders" & finding interesting international peers.

    Kristina G, Senior UX Manager

  • If you’re looking for answers to those burning questions about leadership – this is where you’re most likely to find them!

    Elena, UX Lead

  • Amazing people, inspiring facilitators and a great location.

    Felix, Lead UX Designer

  • I'm returning home with so many ideas and tools, having met many other leaders and learnt a lot from these discussions. Thank you so much!

    Stefanie, Lead Designer

  • The format we were all looking for so desperately

    Christian, UX Manager

  • I came away from the event with many new insights and strategies, and a profound sense of connection, knowing I've made friends with some truly inspiring and caring people.

    Matt, Senior Designer

Tickets for 2025 are sold out

Pre-register for 2026 and get €120 off your ticket for next year. Announcements in October.

*

*

*

*

*

Tickets for 2025 are sold out

Pre-register for 2026 and get €120 off your ticket for next year. Announcements in October.

*

*

*

*