Jason

Jason

Jason

Giles

Giles

Giles

Vp of Design

Vp of Design

Vp of Design

,

,

UserTesting

UserTesting

He started his career at Microsoft in the mid to late nineties, when design was just trying to get a seat at the table and came into the picture a couple of weeks before the product was shipped.

But as design grew as a discipline, Jason “grew up” alongside it—ultimately moving into design management at DirecTV, Ticketmaster, and now, UserTesting. As VP of Product Design at UserTesting, Jason leads a team of designers, writers, and researchers with the mission to enable real human insight and lead a movement for empathy.

He's joining our Main Stage to reveal how a company like UserTesting builds the product internally, in a somewhat meta-universe where UserTesting tests users with UserTesting.

Jason

's

Ateliers Session

(

(

2026

2026

,

,

Barcelona

Barcelona

Barcelona

)

)

Masterclass

Driving Business Impact Through Design in the AI Era

with

Jason

Giles

This masterclass helps designers and UX leaders strengthen their strategic position and clearly articulate business value in an AI accelerated environment. Participants will explore how the role of design is evolving, where it creates the most leverage, and how to move from execution to influence. Using practical frameworks and real world examples, the session focuses on positioning design as a strategic driver of transformation, not just a delivery function, and on communicating impact in a way that resonates with executives and skeptical stakeholders.

Masterclass

Driving Business Impact Through Design in the AI Era

with

Jason

Giles

This masterclass helps designers and UX leaders strengthen their strategic position and clearly articulate business value in an AI accelerated environment. Participants will explore how the role of design is evolving, where it creates the most leverage, and how to move from execution to influence. Using practical frameworks and real world examples, the session focuses on positioning design as a strategic driver of transformation, not just a delivery function, and on communicating impact in a way that resonates with executives and skeptical stakeholders.

Masterclass

Driving Business Impact Through Design in the AI Era

with

Jason

Giles

This masterclass helps designers and UX leaders strengthen their strategic position and clearly articulate business value in an AI accelerated environment. Participants will explore how the role of design is evolving, where it creates the most leverage, and how to move from execution to influence. Using practical frameworks and real world examples, the session focuses on positioning design as a strategic driver of transformation, not just a delivery function, and on communicating impact in a way that resonates with executives and skeptical stakeholders.

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access to 2-Day event

Pre-Event Networking Night

All food and drinks

Access to download materials of all classes for 6 months

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Pay in Installments

Via Klarna

Buy Now, Pay Later

Via Klarna

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access for 2 Days

Networking event

Meals & Drinks

Access to materials

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

Bank Transfer

Installments and Financing with Klarna

Get your Tickets

Save up to €600 booking group tickets.

Early Bird

Single Ticket

Join individually in Barcelona for both days, mix and match classes and workshops

€1.220

+21% VAT

Early Bird

Group of 2

Valid for 2 Tickets to the Barcelona event for both days, mix and match classes and workshops

€2.300

+21% VAT

Early Bird

Group of 3

Valid for 3 Ticket to the Barcelona event for both days, mix and match classes and workshops

€3.200

+21% VAT

Special pricing for designers living and working in Spain.

Write us an email to find out more.

What's included?

Access to 2-Day event

Pre-Event Networking Night

All food and drinks

Access to download materials of all classes for 6 months

Certificate of attendance

Not Included

Travel

Accommodation

Payment Methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Pay in Installments

Via Klarna

Buy Now, Pay Later

Via Klarna