AI is reshaping how we work. But no one tells you how to lead through it.
AI is reshaping how we work. But no one tells you how to lead through it.
May 28+29
May 28+29
Amsterdam, NL
50 Spots
50 Spots
Take part in two days of structured peer exchange where you bring your challenges, share your experience, and learn how others are adapting their leadership in this new context.
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Leadership Ateliers Amsterdam
An event for senior design leaders (Managers, Heads of Design, Directors) guided peer sessions where the agenda comes from you.
Together with around 50 design leaders, you’ll explore what leadership looks like when change is constant.
Attended by team members from
Attended by team members from
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Guided by expert coaches
Guided by expert coaches
Guided by expert coaches
Ensuring structure, flow, and meaningful outcomes
Peer-driven
Peer-driven
Peer-driven
You’ll learn as much from others as they will from you
Practical and Intimate
Practical and Intimate
Practical and Intimate
A focus on how leaders manage people, not just technology
Who is Ateliers Amsterdam for?
This edition is for you if:
Design leaders with over 4 years of experience managing teams, hiring and scaling
Design leaders with over 4 years of experience managing teams, hiring and scaling
Design leaders with over 4 years of experience managing teams, hiring and scaling
Leaders navigating AI’s impact on workflows, skills, and culture
Leaders navigating AI’s impact on workflows, skills, and culture
Leaders navigating AI’s impact on workflows, skills, and culture
Managers redefining roles, expectations, and trust in hybrid/AI-driven contexts
Managers redefining roles, expectations, and trust in hybrid/AI-driven contexts
Managers redefining roles, expectations, and trust in hybrid/AI-driven contexts
Experienced leaders who want perspective from peers, not playbooks
Experienced leaders who want perspective from peers, not playbooks
Experienced leaders who want perspective from peers, not playbooks
What will you work on?
Across two days we’ll cover:
Managing and motivating teams in an AI-augmented environment
Managing and motivating teams in an AI-augmented environment
Managing and motivating teams in an AI-augmented environment
Redefining roles, skills, and expectations as work changes
Redefining roles, skills, and expectations as work changes
Redefining roles, skills, and expectations as work changes
Maintaining culture and trust while adopting new tools
Maintaining culture and trust while adopting new tools
Maintaining culture and trust while adopting new tools
Building leadership systems that adapt in times of rapid change
Building leadership systems that adapt in times of rapid change
Building leadership systems that adapt in times of rapid change
Our previous editions sold out every year.
Our previous editions sold out every year.
A Different Kind of Format
Amsterdam is not about being taught frameworks. Each session is structured as a mastermind exchange, facilitated by experts in organizational change and technological disruption.
Amsterdam is not about being taught frameworks. Each session is structured as a mastermind exchange, facilitated by experts in organizational change and technological disruption.
Marzia Aricò
Design Leadership Coach & Author
An organisational consultant and leadership coach helping large organisations navigate transformation through design. With over 17 years of experience, she works with executives and design leaders to build the mindsets, structures, and capabilities needed to make design a true driver of strategic decision-making. She's also the founder of Design Mavericks, a global community of design leaders shaping the next chapter of the discipline, and the author of Design Leadership Chronicles (BIS Publishers).
5 more Star Coaches will be announced on January 7h
A Different Kind of Format
Amsterdam is not about being taught frameworks. Each session is structured as a mastermind exchange, facilitated by experts in organizational change and technological disruption.
Marzia Aricò
Design Leadership Coach & Author
An organisational consultant and leadership coach helping large organisations navigate transformation through design. With over 17 years of experience, she works with executives and design leaders to build the mindsets, structures, and capabilities needed to make design a true driver of strategic decision-making. She's also the founder of Design Mavericks, a global community of design leaders shaping the next chapter of the discipline, and the author of Design Leadership Chronicles (BIS Publishers).
5 more Star Coaches will be announced on January 7h
Het Broeker Huis
Only 15 minutes away from Amsterdam Central station, this charming village full of heritage buildings. Participants will be taken by shuttle, and end the event with a boat ride back to the city.
Het Broeker Huis
Only 15 minutes away from Amsterdam Central station, this charming village full of heritage buildings. Participants will be taken by shuttle, and end the event with a boat ride back to the city.
Leeteinde 16, 1151 AK Broek in Waterland, Netherlands
Landmark
KMs
TAXI
Amsterdam Noord
7km
11 min
Amsterdam Central Station
11 km
15 min
Leeteinde 16, 1151 AK Broek in Waterland, Netherlands
Landmark
KMs
TAXI
Amsterdam Noord
7km
11 min
Amsterdam Central Station
11 km
15 min
Includes rides back to the central station via Bus (Day 1) and Boat (Day 2)
Includes rides back to the central station via Bus (Day 1) and Boat (Day 2)
What Participants said
Hear it from those who were there in other editions
Design Director
An incredible opportunity to meet and bond with like-minded professionals who happen to share a very similar moment in their personal and professional lives.
Andrea C.
2024 Participant - Lisbon
Design Director
An incredible opportunity to meet and bond with like-minded professionals who happen to share a very similar moment in their personal and professional lives.
Andrea C.
2024 Participant - Lisbon
Head of Design
The best event to connect and really excel on my leadership skills and connect many great professionals in an amazing venue.
Isabel M.
2024 Participant
Head of Design
The best event to connect and really excel on my leadership skills and connect many great professionals in an amazing venue.
Isabel M.
2024 Participant
Head of Service Design
Attending Lisbon was one of the most valuable experiences of my year. We didn’t just talk leadership: we practiced it.
Daniel T.
2024 Participant
Head of Service Design
Attending Lisbon was one of the most valuable experiences of my year. We didn’t just talk leadership: we practiced it.
Daniel T.
2024 Participant
What Participants said
Hear it from those who were there in other editions
Design Director
An incredible opportunity to meet and bond with like-minded professionals who happen to share a very similar moment in their personal and professional lives.
Andrea C.
2024 Participant - Lisbon
Head of Design
The best event to connect and really excel on my leadership skills and connect many great professionals in an amazing venue.
Isabel M.
2024 Participant
Head of Service Design
Attending Lisbon was one of the most valuable experiences of my year. We didn’t just talk leadership: we practiced it.
Daniel T.
2024 Participant
Get your Tickets
Early Bird promotion until January 7th when coaches get announced. Save up to €600 booking group tickets.
Early Bird
Single Ticket
Join the Amsterdam event, participate in an online pre-event and an onsite pre-event
€1.520
€1.400
+21% VAT
Early Bird
Group of 2
Join the Amsterdam event with a colleague, participate in an online pre-event and an onsite pre-event
€2.800
€2.600
+21% VAT
Early Bird
Group of 3
Join the Amsterdam event with 2 colleagues, participate in an online pre-event and an onsite pre-event
€3.900
€3.660
+21% VAT
Payment methods
Credit Card
Invoice (Bank Transfer)
What's included?
Access to 2-Day event
Shuttle and boat back
Pre-Event Networking Night
All food and drinks
Not Included
Travel
Accommodation
Get your Tickets
Early Bird promotion until January 7th when coaches get announced. Save up to €600 booking group tickets.
Early Bird
Single Ticket
Join the Amsterdam event, participate in an online pre-event and an onsite pre-event
€1.400
€1.520
+21% VAT
Early Bird
Group of 2
Join the Amsterdam event with a colleague, participate in an online pre-event and an onsite pre-event
€2.800
€2.600
+21% VAT
Early Bird
Group of 3
Join the Amsterdam event with 2 colleagues, participate in an online pre-event and an onsite pre-event
€3.900
€3.660
+21% VAT
Payment methods
Credit Card
Invoice (Bank Transfer)
What's included?
Access to 2-Day event
Shuttle and boat back
Pre-Event Networking Night
All food and drinks
Not Included
Travel
Accommodation
Get your Tickets
Early Bird promotion until January 7th when coaches get announced. Save up to €600 booking group tickets.
Early Bird
Single Ticket
Join the Amsterdam event, participate in an online pre-event and an onsite pre-event
€1.400
€1.520
+21% VAT
Early Bird
Group of 2
Join the Amsterdam event with a colleague, participate in an online pre-event and an onsite pre-event
€2.800
€2.600
+21% VAT
Early Bird
Group of 3
Join the Amsterdam event with 2 colleagues, participate in an online pre-event and an onsite pre-event
€3.900
€3.660
+21% VAT
Payment methods
Credit Card
Invoice (Bank Transfer)
What's included?
Access for 2 Days
Shuttle and boat back
Networking event
Meals & Drinks
Not Included
Travel
Accommodation